⎯ From Palma de Mallorca, born with curiosity and devoted to excellence. My path has always been about transforming concepts into meaningful, coherent products and experiences.
For me, design is an executive asset. As a Creative Advisor, I use brand and product strategy as vehicles to define who companies are and elevate what they build—ensuring narrative coherence, emotion, and lasting impact at scale.
Over more than a decade, I have guided teams and products across industrial and digital sectors: from shaping cars for leading automotive brands, to leading 30+ designers as Design Director at Wallbox during its sprint to a $1.5B NYSE listing. That experience taught me how to scale creative vision and align craft with commercial results.
⎯ My mission is simple: to craft enduring narratives through design, and build the high-velocity systems that bring them to life.