A..





⎯ Creative Strategic Advisor to brand-led groups. 


When the promise drifts and launches miss, I set the stance and decision standards to keep one narrative through product, brand, and market so the work lands and growth compounds.



Services.

PRODUCT DEVELOPMENT STRATEGY.               ⎯ problem definition, success criteria, priorities, review cadence, innovation guide, portfolio management.

  • BRAND STRATEGY.
              ⎯ roles of brands, narrative, target segments, value proposition, positioning and architecture.
CREATIVE DIRECTION.               ⎯ design principles, oversight, events, retail, launch kits, digital  experience.
GO-TO MARKET STRATEGY.               ⎯ tone and messaging, audience & channels, sequencing, metrics, go/no-go rules, activations and actions.
DESIGN MENTORSHIP.               ⎯ 1:1 and team coaching, team architecture, department creation, Ai integration.


Contact.

design@andresnadalmir.com

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© Andrés Nadal Mir 2025.

Different package for different scenarios.






Wallbox Packaging.
On going.

For retail and resellers.

The packaging adheres to the same identity principles. It strives to adapt to every circumstance in which it will be able to find itself.

Our goal was to reduce expenses and increase the company's earnings. We did a study to determine when customers would receive the chargers and when they wouldn't, taking into account the various sales and delivery routes. By doing this, we can distinguish between different kinds of packaging—some intended for retail use, and others more affordable for suppliers and installers.